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Thursday, December 22, 2011

A look back at 2011...

As the holidays bustle along and the new year approaches, we here at gWhiz would like to thank our loyal customers and partners as well as our family and friends for your continued support. It’s been a busy year! We have accomplished much as we continue to carve out our niche in the mobile educational marketplace. With nearly 150 mobile applications on the market today, we have seen steady growth in both usage and market share.

This growth is due, in no small part, to our focus on perfecting our users’ experience. We are not content to sit back on our laurels but strive to continually improve our products. We are particularly proud of the newest version of our flagship app, gFlash+. Long recognized as the best free flashcard app on the market, gFlash+ offers users a robust, multi-language platform for creating, downloading, and manipulating flashcards in every subject under the sun. In its latest incarnation, gFlash+ offers users more capabilities for free while also offering them configurable upgrades to customize their experience.

As proud as we are of the new gFlash+, we are happy to announce even more exciting developments this year. In May, we released a new comprehensive GMAT review app in partnership with the Graduate Management Admissons Council (GMAC), the owner and administrator of the GMAT exam worldwide. Available for iOS and Android devices, this app offers up to 800 official questions and complete answers and includes performance tracking through GameCenter as well as social media integration.

Another bright spot for us this past year is the new series of LANGE medical apps that we've developed in partnership with McGraw-Hill. Beyond the high-quality subject matter, these apps usher in a new level of mobile test prep sophistication as they allow users to create customized tests by choosing questions from any number of discrete categories, and then measure their progress using our premium analytics. We believe these apps to be among the most advanced mobile test preparation software on the planet. Really! Currently we've released Internal Medicine, Pediatrics, Pharmacy, and Psychiatry, with several other titles still on the way.

But wait, there’s more! We’ve built upon our existing relationship with the good folks at Wiley to develop their CliffsNotes series for Classic Literature. With 40 titles available through individual purchase or by in-app purchase with our new container app, CliffsNotes Study Guides, we have left no literary stone unturned. And we’re happy to report that Apple’s iTunes has recently recognized this app as “New and Noteworthy”!

Not interested in the classics? Maybe you’re expecting to receive a Nook or Kindle this holiday season. If that’s the case, you’ll be glad to know that many of our Android apps are now available through BN.com and the Amazon App Store. Just in time for the holidays. :)

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